How The Internet Improved Business Marketing

The Internet certainly has changed the way that many of us do business. This is not only true with the reach of our business, as we are now able to reach a much wider audience, but it also includes the way that we are able to handle our existing customers. There are some things that you should keep in mind, however, which will help the Internet to work better for you and to make sure that you are not alienating your customers because of the new technology. This is something that can help you to grow your business in ways you had not even considered before and which can help you to stand out among the competition.One of the first things that you need to consider is that a customer is always going to be a customer, regardless of whether you find them on the Internet or if they walk into your store. Many businesses that have taken their company online make the mistake of assuming that everybody that comes through their online store is nothing more than an electronic contact. Everybody wants to be treated as an individual and there are ways that you can do that online, even though you may be contacting multiple individuals at the same time. How is this done?One of the common ways that you will be contacting your customers using the Internet is through email. There are a variety of email services that are available, each of them using a different type of email marketing software. It is important for you to consider this when contacting your customers because it will make a difference in how you are able to personalize those emails. It is also important for you to make sure that you are gathering the right type of information from your customers. Not only is it important for you to get their email address, you should also get their name and other pertinent information about them as an individual. This can be included in the emails, even if you are sending it out to many people at one time.You should also consider the possibility of contacting people on the social media network. At this particular time, Facebook is the most popular of those networks and you can really reach a number of individuals using Facebook. It is important for you to understand, Facebook is a social network so you are really just building a relationship with other people. It is not enough for you to gather a bunch of friends on Facebook and send an advertising message when the mood hits you. You need to develop a relationship with people on Facebook and interact with them, as that will make them more receptive to any advertising that you do.There are always going to be options that are opening themselves on the Internet for your business. Staying up with the latest trends may be difficult but if you are able to do so successfully, you would be surprised with how far you are able to take your business, not only for the short term but for the long term as well.

The Gift of Giving Is a Gift in Itself

The act of giving a gift can elicit a multitude of positive emotions to the giver, that indeed it is quite possible that they experience more pleasure than the recipient of the gift. It has been found that giving gifts is an important interaction that strengthens bonds between family and friends. Giving to others strengthens one’s feelings for these people, and also makes one feel more loving and caring.Pursuing the ideal gift can be a taxing experience. Once upon a time, one would have to literally travel from store to store searching for the perfect gift. Apart from the time and effort consumed by the travelling, it was never quite easy to compare and contrast the possibilities in one’s mind, as one was relying on memory of the entire details of each potential gift. Now, with the advent and advantage of online shopping, this one daunting part of gift giving is no longer necessary. The requirement of physical travelling has been eliminated as one merely sits in front of a computer or other Internet browsing device and searches for the perfect gift. Alas, the choices are endless, and not always as organized as one would wish. However, once one has narrowed down the choices, one can actually revisit each choice and compare the images of the potential gifts, and eventually make a selection.


Giving comes from within, and no matter who the recipient of the gift is, the actual selection of the gift should be a heartwarming process. Knowing the person’s likes and dislikes, wants and needs, circumstances, and events in their life deepens the emotion behind the gift selection process. Giving a gift however, should not be a process that comes with a hardship to the giver. An aura of competitiveness and the need to impress has overshadowed the gentle and caring act of gift giving. For instance, if one is searching for a gift for their brother in law who is an avid golf player, the normal search would begin in the world of golf in the universe of the Internet. However, remembering that your brother in law was recently promoted, and his peers all carry classic name brand fountain pens encased in handsome leather cases, would certainly have some influence on your gift selection thought process. Between the golf equipment and the fountain pen and it’s accessories, an instant “astronomical price” headache begins to form.A mistake often made by many is that they set a price tag on the gift they are going to purchase before they actually make the purchase. In the name of budgeting that is actually a great idea, but unfortunately, we are in the times of “competitive” gift giving, and some people feel the need to outdo others in the extravagance of the gift purchased. It is absurd that many people actually spend money they cannot afford to spend on gifts simply because they are trying to create an impression. The heartwarming experience of the giving of the gift has not been experienced, and instead has been replaced by a aggressive and competitive approach. After the gift has been given, there will certainly be an uncomfortable feeling for as long as that charge remains on the credit card.Very few people remain unscathed by these recent changes in the economical status worldwide. To increase one’s debt in order to compete with others, or create an extravagant impression is not only ridiculous, but also makes the giving of the gift actually an unpleasant experience from start to finish and beyond. Returning to the example of one’s brother-in law, let it be assumed that a new set of golf clubs and an expensive fountain pen with a leather case is entirely out of one’s budget. A less expensive and more personal gift would surely make the selection process a much more personal and enjoyable one. There is no rule that dictates we must cater to the indulgent tastes or more affluent means of others. The art of gift giving must come with the desire to please the recipient with the gift, to take pleasure in the selection of the gift, to keep the cost within one’s budget and means, and to select a gift that will be admired and used.


Unique gifts for the home or for personal wear are always a warm and sincere gift. Many handmade gifts are available for purchase at reasonable prices via the Internet. They range from hand crocheted tablecloths, to custom made jewelry, to silk floral arrangements, and many home décor items. All of these items are ones that will actually be used instead of being a “showpiece” such as a fountain pen that never actually makes it out of the beautiful leather case. As much pleasure as the gift recipient will receive from their gift, the giver will also be pleased whenever they see the gift being worn or used. A set of throw cushions that was given as a gift will always please the giver every time he or she visits the home of the recipient and sees the throw cushions in use. Truly, these types of gifts are those that are described as “The Gift That Keeps On Giving”.

Affordable California State Child Health Insurance Plans – I Can’t Pay Much

Finding Affordable or No Cost Insurance For Your ChildEvery child needs dependable health insurance. However, not all parents can afford the full cost of private medical insurance. As a result, there are a variety of programs offered by the state of California and private organizations that can provide health care to financially strapped families. Through these programs, there should be no child in California that doesn’t have health insurance.In the sections below we will give an overview of the child health insurance programs that are available in California. Some of these plans provide complete coverage for children at no cost, and others provide just the basic services. Then we’ll outline the steps parents should take to find the best program for their children.Medi-CalThis is the name for California’s Medicaid program. The program is administered by California, and is financed equally by the Federal and State government. Medi-Cal provides no cost health insurance to low-income families, seniors, and people with disabilities. People that qualify for Medi-Cal can receive free preventive care, treatment for injuries and illnesses, dental care, vision screening, and mental health treatment.This program is one of the cornerstones of the Affordable Care Act, and will expand considerably to take in new people in 2014.Healthy FamiliesThe healthy families program provides low cost health insurance to the children of low income families. This program provides a variety of services such as medical, dental, visions, and preventive care. The program requires families to meet certain income requirements which may viewed at the following link: http://www.healthyfamilies.ca.gov/HFProgram/Income_Guidelines.aspx


The Healthy Families program is being rolled into the Medi-Cal program during 2013. The transition plan will ensure that families do not see a disruption in services, and will increase the benefits that children receive once inside of Medi-Cal. Healthy Families is still accepting applications for new children.Child Health and Disability Prevention Program (CHDP)This is not an insurance program. However, the program does assist low income families in obtaining preventive care and health assessments for their children. CHDP provides checkups, nutrition evaluations and guidance, immunizations, hearing, and vision screenings. This program is administered by the state Department of Health Care Services (DHCS). The program helps families determine their eligibility for assistance programs, and enroll in the appropriate care program, such as Healthy Families and Medi-Cal.Children’s Health Initiative (CHI)Children’s Health initiative is run by an independent non-profit known as The Institute For Health Policy Solutions (IHPS). CHI works with many counties to reach the low-income families with children that don’t have health insurance. CHI works with families whose income is less than 300% of the Federal Povery Level. By providing technical support and guidance, programs are created in each county to create “Healthy Kids” insurance plans in a partnership with the local communities and businesses.CHI helps families determine which state programs they qualify for, and can assist in the enrollment process.For information about CHI in your county, see the following map of California: http://www.ihps-ca.org/localcovsol/cov_initiatives.htmlCalifornia Children’s Services (CCS)CCS is a state program that provides health care assistance to children up to age 21 with special health problems. The program works with Medi-Cal and Healthy Families to provide case management and ensure that children receive the right care and see the right physicians for their special health needs. Examples of special health problems are cystic fibrosis, hemophilia, cerebral palsy, heart disease, cancer, and traumatic injuries.Steps You Should Take To Find Affordable Child Health InsuranceIf the mother of a baby is enrolled in Medi-Cal or the Aid for Infants and Mothers (AIM) program, then the steps below will not apply for getting baby health insurance after birth. In this situation, the baby will be transferred into Medi-Cal with the mother, or into Healthy Families or Medi-Cal if the mother is in the AIM program. For all other situations, use the steps outlined below.

The first step is to look at the coverage map for the Children’s Health Initiative above. If CHI has an active program in your area, then this program can act as your partner in helping you get into the correct health program.

If CHI is not active in your county, then contact the Child Health and Disability Prevention Program. This office can help you through the process of finding the correct program and assist you in filling out the necessary forms, or they will put you in contact with a local office for assistance.

If neither of the steps above works, then you should contact your local Medi-Cal office. Medi-Cal will be your lowest cost solution, so start with this program

If you do not qualify for Medi-Cal, then contact the Healthy Families program.
No child in California should be left without health insurance. By providing the proper care and nurturing, we ensure a better future for our state. The programs we have outlined above can provide families with financial difficulties, the health care their children need. The first move is to follow the outlined path, taking one step at a time, and enrolling your child or children.

Can Alternative Treatment Procedures Be Effective? – The Truth Behind This Thought Process

It is true that traditional cancer treatment is not always effective. In fact, it often does not lead to complete curing. For this reason, some patients diagnosed with the condition might possibly decide to opt for an alternative treatment. It is worth discussing the effectiveness of these alternative treatments in greater detail.Acupuncture has gained popularity as a helpful alternative cancer treatment. Several clinical trials have been performed to test the effectiveness of this method. The evidence shows that this form of traditional Chinese medicine treatment can provide for the boosting of the immune system. In turn, the body is more capable of fighting the disease.However, the extent to which acupuncture is effective has not been determined. Additionally, there are medical forms of treatment that are designed to use the immune system for fighting cancer. These show a good level of effectiveness, but they are usually combined with other traditional treatment forms, such as surgery, for instance. Given all this it can be said that acupuncture may aid cancer treatment, but this alternative treatment cannot be used on its own.The traditional Indian Ayurveda medicine and its methods can also be used as alternative cancer treatment. This type of treatment is designed to achieve a perfect balance between mind, body and soul with the use of different techniques. Even though these techniques have shown positive effects in coping with anxiety and pain, there is no medical evidence that they work to kill abnormal tumor cells. This is applicable to yoga as well.


Aromatherapy and essential oils are also sometimes used as an alternative form of treatment for cancer. Research results show that this therapy is effective for anxiety and depression relief. The topically applied oils have mild anti-inflammatory and anti-bacterial effects as well. However, these forms of therapy cannot treat cancer in any way.This is true for hypnosis and other mind-body methods. It has been suggested that you can do everything using the power of your mind. This includes making a tumor disappear. The reality is that there is no clinical trial or any other kind of scientific evidence that the mind-body methods work. It is true however that hypnosis has shown positive results in helping patients cope with traditional medical treatment and with post-treatment side effects.It has been suggested that a specific type of diet can treat and cure cancer. One of the most popular types of this form of alternative cancer treatment is Gerson therapy. It recommends the use of a detox diet plus nutritional supplements for releasing toxins from the body and curing it from the tumor. There is no scientific evidence of any kind to support the claim that Gerson therapy can treat cancer.Similarly, the Gonzalez regimen, which includes the use of a specific diet as well as the intake of enzymes, dietary supplements and extracts from animal organs, has not been proven to work. Research on it is limited and results are conflicting. The intake of coenzyme Q10 is also sometimes used as an alternative cancer treatment, but there is no evidence of any kind that it can work effectively.There are different pharmacologic and biological treatments that are used as alternatives to traditional medical forms of treating patients with cancer. These therapies involve the intake of different medications, complex natural substances and hormones. These are not designed to treat cancer, but it is thought that they might. Some of the most notable forms of pharmacological and biological alternative cancer treatment include the intake of antineoplastons, hydrazine sulfate, 714-X, laetrile and amygdalin.


Bovine and shark cartridge and the Newcastle disease virus are also used for treating cancer. The evidence for the effectiveness of all of these substances is inconclusive, if not missing at all. It is particularly important for patients undergoing traditional medical treatment not to adopt any of these methods without discussing it with their oncologist.Overall, it can be safely said that the alternative cancer treatment has not been proven to be effective. Some of its forms may be effective as complementary to the traditional treatment. However, it is equally true that some of its forms can be possibly dangerous for patients.It is particularly important to keep in mind that there are scammers offering alternative forms of curing cancer to ill people and their families in exchange for money. Given all the information presented above, no one can guarantee effective alternative treatment and cure.